Privacy Policy

Effective Date: 09/02/2019

AdultLine (“we”, “us”, “our”) operates the website adultline.com (the “Website”). We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, and protect your information when you use our Website.

1. Information We Collect

We may collect and process the following types of personal data:

a) Information you provide directly

  • Name, email address, and contact details (e.g. when contacting us or creating an account)
  • Information submitted in listings or advertisements
  • Messages or enquiries sent via the Website

b) Automatically collected data

  • IP address
  • Browser type and device information
  • Pages visited and usage data
  • Cookies and similar tracking technologies

2. How We Use Your Information

We use your data to:

  • Operate and maintain the Website
  • Display and manage listings and advertisements
  • Respond to enquiries and provide support
  • Improve user experience and analyse Website performance
  • Detect and prevent fraud, abuse, or illegal activity
  • Comply with legal obligations

We process personal data under the following lawful bases:

  • Legitimate Interests – to operate, improve, and secure our Website
  • Contractual Necessity – where processing is required to provide our services
  • Legal Obligation – where required by law
  • Consent – for cookies and certain communications (where applicable)

4. Sharing Your Information

We do not sell your personal data.

We may share your information with:

  • Service providers (e.g. hosting, analytics, email services)
  • Law enforcement or regulatory authorities where required
  • Third parties where necessary to enforce our terms or protect rights

5. User Listings and Public Information

Please note that any information included in listings or profiles may be publicly visible. You should avoid sharing sensitive personal data that you do not wish to be publicly accessible.

6. Cookies

We use cookies and similar technologies to:

  • Ensure the Website functions correctly
  • Analyse traffic and usage
  • Improve performance and user experience

You can manage or disable cookies through your browser settings. Where required, we will request your consent before placing non-essential cookies.

7. Data Retention

We retain personal data only for as long as necessary to:

  • Fulfil the purposes outlined in this policy
  • Comply with legal obligations
  • Resolve disputes and enforce agreements

8. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to or restrict processing
  • Request data portability
  • Withdraw consent where applicable

To exercise these rights, please contact us using the details below.

9. Data Security

We implement appropriate technical and organisational measures to protect your data. However, no online platform can guarantee complete security, and use of the Website is at your own risk.

The Website may contain links to third-party websites. We are not responsible for their privacy practices or content.

11. International Transfers

Where data is transferred outside the UK, we ensure appropriate safeguards are in place in accordance with applicable data protection laws.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Continued use of the Website indicates acceptance of any changes.

13. Contact

If you have any questions about this Privacy Policy or how your data is handled, please contact us using the contact form.

By using AdultLine, you acknowledge that you have read and understood this Privacy Policy.